How to create social media posts with AI
In the TeleportHQ Marketing Studio, AI writes ready-to-post social media text based on your real business, with a matching image or short video. Open Social posts → Create social post, pick the networks, a goal and a tone, and click Generate post. Connecting a social network so TeleportHQ posts for you isn't available yet: click Copy text and Download, then post them on the network yourself.
Before you start
- Plan and setup. The Marketing Studio needs a Trial, Pro or Premium workspace and sign-up and login turned on. See What is the Marketing Studio?.
- AI tokens. TeleportHQ holds back 800 AI tokens for each post, and about 9,000 for a video. See What uses AI tokens, and how much?.
Steps
- In the editor's left sidebar, click Growth, then Marketing Studio.
- In the studio menu, click Social posts.
Click Create social post. The Create social post window opens.
Fill in the window:
- Platforms: Facebook is selected at first. Click a network to add or remove it: Facebook, Instagram, Instagram Story, LinkedIn, TikTok caption or Pinterest. You get one post per network.
- Goal and Tone: choose what the post should do, for example Announce my launch, Promote a product or Bring visitors to my site, and how it should sound: Friendly, Professional, Playful or Bold. Choose Custom… in either list to describe your own (for example "witty and irreverent"). With Promote a product, pick the product under Feature a product (use Search products… to find it). If your project takes bookings, the list also has Promote a bookable item: pick the room, service or rental under Feature a bookable item (Search bookable items…).
- Include AI created image is on at first. Click Include AI created video instead for a short clip, or click the image option to turn it off for a text-only post.
- Click Generate post (or Generate 2 posts when you picked two networks).
Optional: under What is this post about? (optional), add details, for example "Our autumn bread box is back, with free delivery on Saturdays".
Check that it worked
The window closes and a card appears for each network. It shows the post's goal, tone and date, for example "Promote a bookable item · Friendly · Oct 22, 2026", then a preview of the post with your project's name, the hashtags, the text length against the network's limit (for example "420 / 2200 chars") and the image or video.
Post it on your social network
- On the post's card, click Copy text. The button changes to Copied!.
- Click Download (it shows the picture's size, or reads Download video). If the file opens in a new browser tab instead, right-click it and save it.
- Open the social network, create a new post, paste the text and add the downloaded file.
The picture or video is also added to your project's files, in the Assets Manager → Public → growth folder.
Posting to a social network straight from TeleportHQ isn't available yet, so post cards don't offer to connect a network, post or schedule. Copy and download your posts as in the steps above.
Turn the image into a short video
- On a card with an image, click Generate video.
- Read the confirmation: "We'll animate this post's image into a short (~4 second) vertical clip you can use for stories and reels." "Video generation is significantly more expensive than images — it uses about 9,000 tokens per clip. You'll only be charged for what's generated."
- Click Generate video. When the clip is ready, click Download video.
Networks and their limits
| Network | Text limit | Needs an image or video to post |
|---|---|---|
| 600 characters | No | |
| 2,200 characters | An image or a video | |
| Instagram Story | 250 characters | An image or a video |
| 3,000 characters | No | |
| TikTok caption | 2,200 characters | A video |
| 500 characters | An image |
A post without the picture or video its network needs says so on its card, for example "Pinterest needs an image. Add one before posting."
X (Twitter) isn't available.
Troubleshooting
"Generation failed. Please try again — your tokens were not consumed for failed work." Click Generate post again. If it keeps failing, check your AI tokens. Despite the message, TeleportHQ charges the AI work already done before the failure, if there was any.
"Couldn't generate a post for: Instagram. You weren't charged for those." The other networks' posts were created. Try the missing network again on its own. Despite the message, AI work already done for the missing network before it failed is charged.
The Generate post button is greyed out Pick at least one network. If you chose Custom… for the goal or the tone, describe it.
"No posts yet." You haven't created a post in this project yet. Click Create social post.
Good to know
- The Social posts tip says "Create ready-to-post copy with a matching AI image or video, grounded in your real business. Copy the text or download the image or video from its card, then share it on your networks yourself."
- Find older posts with the network filter (All platforms) and the Search posts… box. Posts created inside a campaign show "Part of" the campaign's name, with View in campaign →.
- Delete a post with the bin button on its card (tooltip Delete post).
- For banners and ads without post text, see How to create marketing graphics with AI.
- The Marketing Assistant writes posts too. It doesn't offer to connect a network, post or schedule either; it tells you to copy the text and download the picture or video from the post's card. See How to use the Marketing Assistant.